CBT for Insomnia: Why Trying Too Hard Might Be the Problem
At California Coastal Mental Health, we understand how deeply frustrating sleep struggles can be. If you're lying in bed each night trying harder and harder to fall asleep, you're not alone—and that effort may actually be part of the problem.
We’re trained in Cognitive Behavioral Therapy for Insomnia (CBT-I), the gold standard treatment for chronic sleep difficulties. CBT-I is a short-term, skills-based approach that targets the thoughts and behaviors that disrupt sleep—and replaces them with habits that promote restful nights.
Why Sleep Gets Worse When We Try Too Hard
Sleep is a natural process, not something we can force. Ironically, the more effort we put into trying to sleep—counting hours, strategizing naps, researching supplements—the more elusive it often becomes. Stress, anxiety, and pressure to "do it right" only activate the mind, keeping the body alert.
Ask someone who sleeps well how they do it, and the answer is usually:
“I don’t know.”
That’s the secret. Good sleepers aren’t trying. They’ve built habits and environments that support rest, and then they allow sleep to come naturally.
What Is CBT for Insomnia?
CBT-I helps unwind the patterns that get in the way of natural sleep. Our trained therapists will help you:
Break the cycle of worry and rumination that starts the moment your head hits the pillow.
Rebuild a strong mental association between your bed and sleep (not wakefulness, worry, or screens).
Adjust sleep schedules in strategic ways that increase sleep drive and improve efficiency.
Learn relaxation strategies to help your body and mind settle naturally.
No medication required—just evidence-based tools and guided support.
Why Work With Us?
At California Coastal Mental Health, our clinicians are not only experienced in treating anxiety, depression, and stress—we’re also trained in CBT-I. We know how complex the sleep struggle can feel, especially when it begins affecting your mood, your relationships, and your ability to focus during the day. If you’ve tried everything and nothing seems to stick, CBT-I may be the piece you’ve been missing.
Ready to Rest Again?
If you're tired of being tired, reach out to us today to learn more about CBT for insomnia. We’re here to help you reclaim your nights—and your days.
📍 Serving San Luis Obispo and all of California via telehealth
🌐 www.ccmentalhealth.com
